As the current rumblings over empty Olympic seats, the ‘fit’ of various sponsors to the Olympic brand and ideals, and the widely anticipated worries Read more
Recently, I was invited to attend the ‘Ignite Business Growth’ seminar organised by Barclays Business. Read more
As I spend a lot of my time thinking about how client companies can improve their products and the service they deliver Read more
With a month to go before The 2012 London Olympics, we’re starting to collect some relevant data to put into a white paper. Read more
I’ve been watching the Euros with my teenage kids and beyond commenting loudly on the match itself together, we find ourselves putting the world to rights on a variety of issues Read more
I’ve heard a couple of anecdotal stories are doing the rounds again on the theme of “because that’s the way we’ve always done it”. Read more
I was reading an interesting article in Quirks today – “Three steps to better presentations”. Read more
In the past 12 months, we have seen a strong client-led requirement to survey their customers using their own opted-in databases, e.g. 6,000 B2B decision-makers in Spain. Read more
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