Summary: If you want to succeed at delivering great customer service, review the current BT Broadband model and do the opposite of it. Read more

I’m sure you know the story of the three friends who quit their consulting and advertising jobs in the Summer of 1998 to sell fruit smoothies Read more

As the current rumblings over empty Olympic seats, the ‘fit’ of various sponsors to the Olympic brand and ideals, and the widely anticipated worries Read more

I’ve been watching the Euros with my teenage kids and beyond commenting loudly on the match itself together, we find ourselves putting the world to rights on a variety of issues Read more