Financial Services & Fintech Research
Multi-mode Desk, Qualitative and Quantitative Market Research in the Financial & Insurance sectors to understand target groups, services, messaging and response to new offers/product launches.
Grounded, method neutral research solutions to inform decision-making, strategic direction and tactical implementation, and thereby to grow sales and improve margins.
Our Market Research Methods & Approaches
Financial Services & Fintech Market Research – B2B, B2C, GB and International
- Discovery Phase & Market/competitor Landscaping
- Co-creation Workshops
- Proposition & Concept Development
- Message resonance
- Market Entry
- Research Health Check, Tracker Review & Pitch Handling
- Key Drivers & Decision Making
- Attitude to Risk
- Segmentation
- Stakeholder Management
We make & keep three Promises
- The money we help you make (or save) will outweigh your investment in us.
- Senior & experienced people will work on your business.
- We will deliver Insights, Consequences and Recommendations.
What our clients say
“I use insight engineers particularly when I want a clear and un-biased view of a problem I may be facing.”
Ann ConstantineHead of Insight and Marketing Effectiveness - Direct Line Insurance Group plc